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Valvoline Instant Oil Change Joins Lofton for MIS

BROOKLYN MI (6-9-09) - The buzz about Justin Lofton's success thus far on the 2009 ARCA RE/MAX Series tour is building - and that buzz has grabbed the attention of a new sponsor.

loftonvalvolinecarmis09.jpgFresh off his second-place finish at Pocono, Lofton heads to the two-mile Michigan International Speedway as the defending race winner. For this year's edition, Lofton will be sporting the red-white-and-blue colors of Valvoline, which has come aboard in an effort to promote the second largest quick-lube franchise in the U.S., Valvoline Instant Oil Change.

"The Valvoline Instant Oil Change Team is excited to partner with Justin and the Eddie Sharp Racing team this week at Michigan," said Kevin Mueller, Regional Manager for VIOC.

"Just like the season Justin is having, VIOC is a cut above our competition, and this race gives us the opportunity to show our customers that on and off the track Valvoline Instant Oil Change is about quality and speed. Justin Lofton is a driver to watch now and in the future, and so is VIOC."

Lofton's #6 Eddie Sharp Racing Toyota will carry a unique paint scheme designed by CGS Imaging of Maumee, OH.

"We're really excited to have Valvoline Instant Oil Change has chosen to support us at MIS," said Lofton. "They are a huge supporter of all forms of motorsports. I'm honored that they've chosen us to represent them in the ARCA RE/MAX Series this weekend."

The Racing for Wildlife 200 ARCA RE/MAX Series event will be broadcast live on SPEED, June 12 at 5:00 ET. 

About Marathon Domestic, LLC. a Licensed Franchisee of Valvoline Instant Oil Change:  

Marathon Domestic LLC, locally operates 59 service centers, servicing Mid-Michigan and the Toledo, Ohio areas.  Marathon Domestic LLC is the Northern franchisee of one of the nation’s largest providers of automotive    
fluid maintenance services and a subsidiary of Ashland Inc. (NYSE:ASH), a  
Fortune 500 company.


About Eddie Sharp Racing

Eddie Sharp set up shop in 2005 after several years of transforming young, talented drivers into ARCA championship contenders. Today, Eddie Sharp Racing has evolved into the rite of passage for any serious upcoming driver with an ambition for professional stock car racing. Located in Denver, North Carolina just north of Charlotte, Eddie Sharp Racing occupies a top-notch facility that closely resembles a five-star NASCAR Sprint Cup Series team, both inside and out. The two ESR buildings each contain two teams where on any given day, championship contending cars are assembled, engines tuned and teams strategize to score the next race day victory.


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Mooresville, NC 28115
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